ASDA vs Tesco — own-label (Basket B)

An illustrative selection of 100 matched pairs between ASDA and Tesco in the Pricemonitor own-label (Basket B), weighted across product categories (full set: 450 pairs — available to media on request). Per-unit price computed from price / quantity (g→kg, ml→l). Images link the original retailer CDN. This is the evidence behind the ranking gap. · 43 EQUIVALENT · 57 COMPARABLE (arbiter-OFF preview)

Median per-unit ratio across the 100 pairs shown: 1.01×

showing 100 of 450 pairs. A ratio > 1 means Tesco is dearer per unit than ASDA.

Matched pairs (100)

Match type	ASDA product	ASDA price	Tesco product	Tesco price	Tesc/ASDA per-unit
COMPARABLE 0.69	ASDA Light in Colour Olive Oil 250ml 250ml	£3.17 £12.68/l	Tesco Olive Oil with Chilli 250ml 250ml	£3.65 £14.60/l	1.15x
COMPARABLE 0.71	ASDA Extra Virgin Olive Oil 250ml 250ml	£3.40 £13.60/l	Tesco Olive Oil with Chilli 250ml 250ml	£3.65 £14.60/l	1.07x
EQUIVALENT 0.90	ASDA British Unsalted Butter 250g 250g	£1.98 £7.92/kg	Tesco British Unsalted Butter 250G 250g	£1.99 £7.96/kg	1.01x
COMPARABLE 0.90	ASDA Fruity Strawberry Jam 454g 454g	£0.89 £1.96/kg	Tesco Finest Strawberry Conserve 340G 340g	£2.55 £7.50/kg	3.83x
COMPARABLE 1.00	ASDA Smooth Peanut Butter 340g 340g	£1.80 £5.29/kg	Tesco Smooth Peanut Butter 340g 340g	£1.80 £5.29/kg	1.00x
EQUIVALENT 0.90	ASDA 4 Mini Garlic & Coriander Naans 4st	£1.10 £0.28/st	Tesco Mini Garlic & Coriander Naans 6 pack 6st	£1.65 £0.27/st	1.00x
COMPARABLE 0.70	ASDA Balti Cooking Sauce 500g 500g	£0.87 £1.74/kg	Tesco Rogan Josh Cooking Sauce 500G 500g	£0.89 £1.78/kg	1.02x
COMPARABLE 0.90	ASDA Hazelnut Praline Spread 350g 350g	£2.00 £5.71/kg	Tesco Chocolate Orange Flavoured Spread 400g 400g	£2.10 £5.25/kg	0.92x
COMPARABLE 0.90	ASDA Hazelnut Chocolate Spread 750g 750g	£3.04 £4.05/kg	Tesco Chocolate Orange Flavoured Spread 400g 400g	£2.10 £5.25/kg	1.30x
COMPARABLE 1.00	ASDA Fruit & Fibre 750g 750g	£1.45 £1.93/kg	Tesco Fruit & Fibre 750g 750g	£1.75 £2.33/kg	1.21x
COMPARABLE 0.90	ASDA Carrot & Orange Cake 1st	£17.00 £17.00/st	Tesco Finest Carrot Loaf Cake 6 Servings 1st	£3.00 £3.00/st	0.18x
COMPARABLE 0.84	ASDA Plain Breadsticks 125g 125g	£0.54 £4.32/kg	Tesco Original Breadsticks 125G 125g	£0.49 £3.92/kg	0.91x
COMPARABLE 0.90	ASDA Wholewheat Penne 500g 500g	£0.77 £1.54/kg	Tesco Wholewheat Fusilli Pasta 1kg 1000g	£1.45 £1.45/kg	0.94x
COMPARABLE 0.90	ASDA Free From Free From by Brown Sliced Loaf 535g 535g	£1.90 £3.55/kg	Tesco Hi Fibre Malted Loaf 400G Sliced 400g	£1.30 £3.25/kg	0.92x
EQUIVALENT 0.90	ASDA Basmati White Rice 2kg 2000g	£3.60 £1.80/kg	Tesco Finest Basmati Rice 250g 250g	£1.20 £4.80/kg	2.67x
EQUIVALENT 0.90	ASDA Basmati White Rice 1kg 1000g	£1.79 £1.79/kg	Tesco Finest Basmati Rice 250g 250g	£1.20 £4.80/kg	2.68x
COMPARABLE 0.68	ASDA Free From Free From 2 Blueberry Muffins 2st	£2.20 £1.10/st	Tesco Finest Free From Sicilian Lemon Curd Muffins 2 Pack 2st	£2.75 £1.38/st	1.25x
COMPARABLE 0.76	ASDA Plain Breadsticks 125g 125g	£0.54 £4.32/kg	Tesco Breadstick Selection 120G 120g	£1.95 £16.25/kg	3.76x
COMPARABLE 0.90	ASDA Cumberland Sausage Rolls 6 x 60g (360g) 360g	£1.74 £4.83/kg	Eastmans 8 Sausage Rolls 480G 480g	£0.99 £2.06/kg	0.43x
COMPARABLE 0.90	ASDA Wholewheat Penne 500g 500g	£0.77 £1.54/kg	Tesco Wholewheat Fusilli Pasta 1kg 1000g	£1.45 £1.45/kg	0.94x
EQUIVALENT 0.90	ASDA Rigatoni 500g 500g	£0.77 £1.54/kg	Tesco Rigatoni Pasta 500G 500g	£0.75 £1.50/kg	0.97x
COMPARABLE 0.74	Exceptional by ASDA Wholemeal Superseeded Sliced Loaf 800g 800g	£1.60 £2.00/kg	Tesco Wholemeal Medium Sliced Bread 800g 800g	£0.75 £0.94/kg	0.47x
COMPARABLE 0.90	ASDA 4 Heart Shaped Donuts 4st	£1.47 £0.37/st	Tesco White Iced Ring Doughnuts 4 Pack 4st	£0.95 £0.24/st	0.65x
COMPARABLE 0.90	ASDA 9 Sausage Roll Selection 270g 270g	£2.75 £10.19/kg	Eastmans 8 Sausage Rolls 480G 480g	£0.99 £2.06/kg	0.20x
EQUIVALENT 0.90	ASDA Basmati White Rice 500g 500g	£1.30 £2.60/kg	Tesco Basmati Rice 1Kg 1000g	£1.79 £1.79/kg	0.69x
COMPARABLE 0.74	ASDA Extra Special Chocolate Fudge Cake 1st	£3.48 £3.48/st	Tesco Finest Free From Chocolate Sponge Cake 1st	£4.85 £4.85/st	1.39x
EQUIVALENT 0.90	ASDA Cinnamon Swirl 2pk 2st	£1.62 £0.81/st	Tesco Cinnamon Buns 2 Pack 2st	£2.00 £1.00/st	1.23x
COMPARABLE 0.90	ASDA Fruit Jellies 200g 200g	£1.08 £5.40/kg	Tesco Jelly Babies Sweets 250G 250g	£1.35 £5.40/kg	1.00x
EQUIVALENT 0.90	ASDA Chocolate Raisins 150g 150g	£1.48 £9.87/kg	Tesco Milk Chocolate Raisins 150g 150g	£1.85 £12.33/kg	1.25x
EQUIVALENT 0.90	ASDA Marshmallows 180g 180g	£1.23 £6.83/kg	Tesco Marshmallows 200G 200g	£1.35 £6.75/kg	0.99x
EQUIVALENT 0.90	ASDA Mint Imperials 180g 180g	£0.98 £5.44/kg	Tesco Mint Imperials 200G 200g	£1.35 £6.75/kg	1.24x
COMPARABLE 0.90	ASDA Water Biscuits 200g 200g	£1.27 £6.35/kg	Tesco Biscuits For Cheese 500G 500g	£3.95 £7.90/kg	1.24x
EQUIVALENT 0.90	ASDA Chocolate Peanuts 150g 150g	£1.48 £9.87/kg	Tesco Milk Chocolate Peanuts 150g 150g	£1.85 £12.33/kg	1.25x
COMPARABLE 0.90	ASDA Sparkling Soda Water 6 x 250ml 1500ml	£2.57 £1.71/l	Tesco British Natural Mineral Water Sparkling 12X500ml 6000ml	£3.00 £0.50/l	0.29x
COMPARABLE 0.90	ASDA Sparkling Summer Fruits Flavour Water 1Litre 1000ml	£0.83 £0.83/l	Tesco Sparkling Water Lemon & Lime 1 Litre 1000ml	£0.95 £0.95/l	1.14x
EQUIVALENT 0.90	ASDA Exceptional by Freshly Squeezed Smooth Orange Juice 1 Litre 1000ml	£2.90 £2.90/l	Grower's Harvest Orange Juice Smooth 1 Litre 1000ml	£0.89 £0.89/l	0.31x
COMPARABLE 0.69	ASDA Decaf 80 Tea Bags 232g 232g	£1.41 £6.08/kg	Tesco Extra Strong Tea 80 Bags 250G 250g	£2.25 £9.00/kg	1.48x
COMPARABLE 0.90	ASDA Apple, Strawberry & Cherry Smoothies 4 x 150ml (600ml) 600ml	£1.94 £3.23/l	Tesco Scrumptious Strawberry Smoothie 3X200ml 600ml	£1.50 £2.50/l	0.77x
COMPARABLE 0.90	ASDA House Blend Roasted Ground 227g 227g	£3.50 £15.42/kg	Tesco Finest Peruvian Roast & Ground Coffee 227g 227g	£4.30 £18.94/kg	1.23x
EQUIVALENT 0.90	ASDA Still Strawberry Flavoured Water 8 x 200ml 1600ml	£2.08 £1.30/l	Tesco Strawberry Still Flavoured Water 1Ltr 1000ml	£0.95 £0.95/l	0.73x
EQUIVALENT 0.90	ASDA Blackcurrant Flavoured Still Water 8 x 200ml 1600ml	£2.08 £1.30/l	Tesco Water Splash Blackcurrant 12X300ml 3600ml	£3.80 £1.06/l	0.81x
EQUIVALENT 0.90	ASDA British Mature Cheddar 400g 400g	£3.17 £7.92/kg	Tesco Finest Mature English Cheddar Cheese 350G 350g	£4.00 £11.43/kg	1.44x
COMPARABLE 0.90	ASDA British Milk Skimmed 4 Pints 2273ml	£1.75 £0.77/l	Tesco British Semi Skimmed Milk 2.272L, 4 Pints 2272ml	£1.75 £0.77/l	1.00x
EQUIVALENT 0.90	ASDA Creamy Greek Style Yogurts 4 x 100g (400g) 400g	£1.14 £2.85/kg	Tesco Greek Style Yogurt 4 X 100G 400g	£1.45 £3.62/kg	1.27x
COMPARABLE 0.70	ASDA Wafer Thin Cooked Ham 125g 125g	£1.00 £8.00/kg	Tesco British Wafer Thin Smoked Ham Slices 120g 120g	£2.30 £19.17/kg	2.40x
EQUIVALENT 0.90	ASDA Chocolate Mousses 6 x 55g (330g) 330g	£0.95 £2.88/kg	Tesco Chocolate Mousse 6 x 55g 330g	£0.78 £2.36/kg	0.82x
EQUIVALENT 0.90	ASDA Wafer Thin Honey Roast Ham 400g 400g	£2.24 £5.60/kg	Tesco Wafer Thin Honey Roast Ham Slices 400g 400g	£2.19 £5.47/kg	0.98x
COMPARABLE 0.90	ASDA Classic Chicken Breast Slices 180g 180g	£2.95 £16.39/kg	Eastmans Wafer Thin Cooked Chicken Slices 125g 125g	£1.08 £8.64/kg	0.53x
EQUIVALENT 0.90	ASDA Long Life Semi Skimmed Milk 1 Litre 1000ml	£1.34 £1.34/l	Tesco British Semi Skimmed Longlife Uht Milk 1 Litre 1000ml	£1.35 £1.35/l	1.01x
COMPARABLE 0.90	ASDA Skimmed Fresh Milk 2 Pints 1136.52ml	£1.20 £1.06/l	Tesco British Semi Skimmed Milk 2.272L, 4 Pints 2272ml	£1.75 £0.77/l	0.73x
EQUIVALENT 0.90	ASDA Long Life Semi Skimmed Milk 1 Litre 1000ml	£1.34 £1.34/l	Tesco British Semi Skimmed Longlife Uht Milk 1 Litre 1000ml	£1.35 £1.35/l	1.01x
COMPARABLE 0.90	ASDA British Milk Semi Skimmed 2 Pints 1137ml	£1.20 £1.06/l	Tesco British Skimmed Milk 2.272L, 4 Pints 2272ml	£1.75 £0.77/l	0.73x
COMPARABLE 0.90	Exceptional by ASDA 6 Traditional Style Hog Roast Pork Sausages 450g 450g	£4.12 £9.16/kg	Tesco 16 Pork Sausages 720g 720g	£1.79 £2.49/kg	0.27x
EQUIVALENT 0.90	ASDA Delicious 2 Unsmoked Gammon Steaks 450g 450g	£4.48 £9.96/kg	Tesco Finest Two Unsmoked Wiltshire Cured Gammon Steaks 400g 400g	£5.25 £13.12/kg	1.32x
EQUIVALENT 0.90	ASDA 10 Unsmoked Back Bacon Rashers 310g 310g	£1.64 £5.29/kg	Tesco Finest Signature Cure 6 Unsmoked Back Bacon 240g 240g	£4.25 £17.71/kg	3.35x
EQUIVALENT 0.90	ASDA Flavourful Beef Mince 20% Fat 500g 500g	£3.25 £6.50/kg	Tesco Beef Mince 20% Fat 500g 500g	£3.25 £6.50/kg	1.00x
COMPARABLE 0.90	ASDA Flavourful Northern Irish Beef Steak Mince 15% Fat 500g 500g	£4.74 £9.48/kg	Tesco Italian Style Seasoned Beef Mince 500G 500g	£4.00 £8.00/kg	0.84x
COMPARABLE 0.90	ASDA 10 Smoked Back Bacon Rashers 310g 310g	£1.64 £5.29/kg	Tesco Finest Smoked 6 Dry Cure Thick Cut Bacon 240g 240g	£4.15 £17.29/kg	3.27x
COMPARABLE 0.90	ASDA Flavourful 12 Pork Chipolata Sausages 340g 340g	£1.84 £5.41/kg	Tesco Pork Cocktail Sausages 26 Pack 312g 312g	£1.75 £5.61/kg	1.04x
COMPARABLE 0.90	ASDA Sirloin Thin Cut 2 Beef Steaks 400g	£4.56 £11.40/kg	Tesco Finest Sirloin Steak 227G 227g	£7.50 £33.04/kg	2.90x
EQUIVALENT 0.90	ASDA Tender Diced Chicken Breast 400g 400g	£3.97 £9.93/kg	Tesco British Chicken Diced Breast 250g 250g	£2.55 £10.20/kg	1.03x
EQUIVALENT 0.90	ASDA 4 Tender Pork Loin Steaks 440g 440g	£3.57 £8.11/kg	Woodside Farms Pork Loin Steaks 650-750g 750g	£6.00 £8.00/kg	0.99x
EQUIVALENT 0.90	ASDA Flavourful Beef Steak Mince 15% Fat 500g 500g	£4.74 £9.48/kg	Tesco Beef Steak Mince 15% Fat 500G 500g	£4.95 £9.90/kg	1.04x
COMPARABLE 0.90	ASDA Rich Lamb Loin Chops 480g	£8.00 £16.67/kg	Tesco Organic Lamb Chops 300G 300g	£6.60 £22.00/kg	1.32x
COMPARABLE 0.90	ASDA Rump Thick Cut Beef Steak 450g	£8.90 £19.78/kg	Tesco Beef Rump Steak 255G 255g	£4.39 £17.22/kg	0.87x
EQUIVALENT 0.90	Exceptional by ASDA 4 British Quarter Pounder Beef Burgers 454g 454g	£5.22 £11.50/kg	Tesco 4 Beef Quarter Pounders 454G 454g	£2.79 £6.15/kg	0.53x
COMPARABLE 0.90	ASDA 4 Tender Pork Chops 700g 700g	£4.97 £7.10/kg	Tesco Pork Loin Steaks 1kg 1000g	£6.00 £6.00/kg	0.85x
COMPARABLE 0.77	ASDA Succulent Lean Pork Mince 500g 500g	£2.57 £5.14/kg	Tesco Lean Pork Mince 5% Fat 500g 500g	£2.49 £4.98/kg	0.97x
EQUIVALENT 0.90	ASDA 2 Tender Pork Chops 450g 450g	£4.72 £10.49/kg	Woodside Farms Pork Chops 650-750g 750g	£4.75 £6.33/kg	0.60x
COMPARABLE 0.90	ASDA 10 Unsmoked Back Bacon Rashers 310g 310g	£1.64 £5.29/kg	Tesco British 10 Smoked Back Bacon Rashers 300G 300g	£2.50 £8.33/kg	1.58x
EQUIVALENT 0.90	Bistro by ASDA Green Vegetable Medley 200g 200g	£3.25 £16.25/kg	Tesco Green Vegetable Medley 250G 250g	£2.50 £10.00/kg	0.62x
COMPARABLE 0.90	ASDA Seasoned Vegetable Medley 250g 250g	£2.64 £10.56/kg	Tesco Colourful Vegetable Medley 160g 160g	£1.75 £10.94/kg	1.04x
COMPARABLE 0.90	ASDA Seasoned Vegetable Medley 250g 250g	£2.64 £10.56/kg	Tesco Finest sweet & vibrant colourful vegetable medley 160g 160g	£2.20 £13.75/kg	1.30x
EQUIVALENT 0.90	ASDA Flavoursome Oak Smoked Salmon 100g 100g	£3.75 £37.50/kg	Tesco Smoked Salmon 100g 100g	£3.80 £38.00/kg	1.01x
EQUIVALENT 0.90	ASDA Succulent Raw & Peeled King Prawns 160g 160g	£3.07 £19.19/kg	Tesco Raw King Prawns 165g 165g	£3.50 £21.21/kg	1.11x
EQUIVALENT 0.90	ASDA 2 Flavoursome Salmon Fillets 260g 260g	£4.90 £18.85/kg	Tesco 2 Boneless Salmon Fillets 260G 260g	£5.15 £19.81/kg	1.05x
EQUIVALENT 0.90	JUST ESSENTIALS by ASDA Just Essentials Alcohol Free Cool Mint Mouthwash 500ml 500ml	£0.71 £1.42/l	Tesco Essentials Cool Mint Mouthwash 500ml 500ml	£0.75 £1.50/l	1.06x
COMPARABLE 0.90	ASDA 20 Protect & Discreet Long Liners 20st	£1.52 £0.08/st	Tesco Free Spirit Pantyliners Regular 32 Pack 32st	£1.00 £0.03/st	0.41x
COMPARABLE 0.80	ASDA Protect by ASDA Moisturising Sun Lotion SPF30 High 200ml 200ml	£3.30 £16.50/l	Tesco Soleil Moisturising Sun Protection Lotion SPF30 - 200ml 200ml	£3.40 £17.00/l	1.03x
EQUIVALENT 0.90	ASDA 12 Maternity Towels 12st	£1.52 £0.13/st	Tesco Maternity Towel 20 Pack 20st	£1.75 £0.09/st	0.69x
EQUIVALENT 0.90	ASDA 4 Cotton Dusters 4st	£2.00 £0.50/st	Tesco Yellow Dusters 3Pack 3st	£1.50 £0.50/st	1.00x
EQUIVALENT 0.90	ASDA ASDA 15 Lemon Floor Wipes 15st	£1.00 £0.07/st	Tesco Anti Bac Floor Wipes Lemon 24 Wipes 24st	£1.70 £0.07/st	1.06x
EQUIVALENT 0.90	ASDA Citrus Dishwasher Rinse Aid 480ml 480ml	£2.70 £5.63/l	Tesco Dishwasher Rinse Aid Citrus 400Ml 400ml	£2.25 £5.62/l	1.00x
COMPARABLE 0.90	ASDA Lemon All Purpose Cleaner 1 Litre 1000ml	£1.04 £1.04/l	Tesco Multi Purpose Cleaning Spray Apple 750ml 750ml	£0.79 £1.05/l	1.01x
EQUIVALENT 0.90	ASDA Flaked Almonds 150g 150g	£1.79 £11.93/kg	Tesco Flaked Almonds 250G 250g	£4.35 £17.40/kg	1.46x
COMPARABLE 0.90	ASDA Creamy Tomato & Mascarpone Sauce 350g 350g	£2.07 £5.91/kg	Tesco Tomato & Mascarpone Sauce 350G 350g	£2.25 £6.43/kg	1.09x
COMPARABLE 0.90	ASDA Rosemary Breadsticks 150g 150g	£0.50 £3.33/kg	Tesco Finest Rosemary & Sea Salt Grissini 130g 130g	£2.15 £16.54/kg	4.96x
EQUIVALENT 0.90	ASDA Honey Roast Ham 125g 125g	£1.00 £8.00/kg	Tesco Honey Roast Ham Slices 125g 125g	£0.82 £6.56/kg	0.82x
COMPARABLE 0.90	ASDA Chopped Tomatoes 400g 400g	£0.47 £1.17/kg	Growers Harvest Tomato Passata 500G 500g	£0.45 £0.90/kg	0.77x
EQUIVALENT 0.90	ASDA British Mature Cheddar 400g 400g	£3.17 £7.92/kg	Tesco Mature Cheddar 400G 400g	£3.25 £8.12/kg	1.03x
COMPARABLE 0.72	ASDA 2 Unsmoked Gammon Steaks 370g 370g	£4.62 £12.49/kg	Tesco Finest Two Unsmoked Wiltshire Cured Gammon Steaks 400g 400g	£5.25 £13.12/kg	1.05x
EQUIVALENT 0.90	ASDA Rump Thick Cut Beef Steak 450g	£8.90 £19.78/kg	Tesco Finest 2 Beef Rump Steaks 510G 510g	£13.40 £26.27/kg	1.33x
COMPARABLE 0.90	ASDA Breaded Dry Cured Ham 5 Slices 120g 120g	£2.24 £18.67/kg	Tesco British Crumbed Ham Slices 120g 120g	£2.30 £19.17/kg	1.03x
EQUIVALENT 0.90	ASDA 10 British Mild Cheddar Slices 250g 250g	£2.45 £9.80/kg	Tesco British Mild Cheddar Cheese 10 Slices, 250 G 250g	£2.85 £11.40/kg	1.16x
COMPARABLE 0.90	ASDA 12 Free Range Large Eggs 12st	£3.30 £0.27/st	Tesco Mixed Sized Free Range Eggs 15 Pack 15st	£2.85 £0.19/st	0.69x
COMPARABLE 0.90	ASDA Apple Juice from Concentrate 1 Litre 1000ml	£1.60 £1.60/l	Tesco Pure Apple Juice 1 Litre 1000ml	£1.60 £1.60/l	1.00x
EQUIVALENT 0.90	ASDA 6 Tender Pork Loin Steaks 600g 600g	£4.48 £7.47/kg	Woodside Farms Pork Loin Steaks 650-750g 750g	£6.00 £8.00/kg	1.07x
COMPARABLE 0.90	ASDA BAKE by ASDA Red Food Colouring 38ml 38ml	£1.00 £26.32/l	Tesco Pink Food Colouring 60ml 60ml	£1.90 £31.67/l	1.20x
COMPARABLE 0.77	ASDA Malted Wheaties 750g 750g	£1.15 £1.53/kg	Tesco Malt Wheats Cereal 750G 750g	£1.14 £1.52/kg	0.99x
COMPARABLE 0.90	ASDA Free Range 6 Large Eggs 6st	£2.10 £0.35/st	Tesco Medium Free Range Eggs 12 Pack 12st	£2.85 £0.24/st	0.68x