Prices updated daily — 21 July 2026
Product type overview
sugar alternative sits within Baking Ingredients, part of Bread & Bakery. On this page you compare 21 products from 9 UK supermarkets: Aldi, ASDA, Co-op, Iceland, Morrisons, Ocado, Sainsbury's, Tesco and Waitrose. The lowest unit price for sugar alternative is £8.51/kg at Sainsbury's. In total, 8 variants of sugar alternative are compared (different pack sizes and compositions). All prices are normalised to the same unit (per kilogram, per litre or per piece) so that packs of different sizes can be compared fairly — a larger pack is not automatically the best value. The ranking below shows, per variant, which supermarket currently has the sharpest price, including own-label products alongside national brands. Prices refresh daily from the retailers' own public price lists, so you never see stale offers when planning your weekly shop. Allsupers uses no affiliate links or paid placement; the ranking is purely price-based and updated from public data.
Cheapest sugar alternative
Compare 20 products across 9 supermarkets
sugar alternative — compare prices across 9 supermarkets
Pure Via
Pure Via Caster Sugar Alternative 370g
370 g
£8.51/kg
at 2 supermarkets
Pure Via
Pure Via Erythritol 370g
370 g
£9.46/kg
at 3 supermarkets
PUREVIA
Pure Via 100% Xylitol Plant Based 225G
225 g
£10.00/kg
at 3 supermarkets
Pure Via
Pure Via Soft Brown Sugar Alternative 300g
300 g
£11.00/kg
at 2 supermarkets
PUREVIA
Pure Via 100% Xylitol Plant Based 900G
900 g
£11.11/kg
at 1 supermarket
Pure Via
Pure Via 100% Xylitol Plant Based
225 g
£11.11/kg
at 1 supermarket
Pure Via
Pure Via 100% Xylitol Plant Based
900 g
£11.33/kg
at 1 supermarket
Total Sweet
Total Sweet Natural Xylitol
1 kg
£12.00/kg
at 1 supermarket
PUREVIA
Pure Via Baker's Secret Icing Sugar Alternative 220G
220 g
£12.05/kg
at 1 supermarket
Pure Via
Pure Via Stevia Value Pack
370 g
£12.16/kg
at 1 supermarket
Pure Via
Pure Via 100% Erythritol
370 g
£12.43/kg
at 1 supermarket
Pure Via
Pure Via Stevia Leaf Sweet Granules
250 g
£13.00/kg
at 1 supermarket
Pure Via
Pure Via Baker Secret Icing Sugar Alternative
220 g
£13.18/kg
at 1 supermarket
Pure Via
Pure Via Baker Secret Caster Sugar Alternative
370 g
£13.24/kg
at 1 supermarket
Perfect Sweet
Total Sweet Natural Xylitol
225 g
£14.67/kg
at 1 supermarket
Pure Via
Pure Via Demerara Sugar Alternative
200 g
£14.75/kg
at 1 supermarket
Sainsbury's
Sainsbury's Sucralose Sweetener 75g
75 g
£15.33/kg
at 1 supermarket
Pure Via
Pure Via Bakers Secret Soft Brown Sugar Alternative
300 g
£17.00/kg
at 1 supermarket
Truvía
Truvía Demerara Sugar Alternative 250g
250 g
£21.88/kg
at 1 supermarket
Sainsbury's
Sainsbury's Sucralose Sweetener Tablets x300 15.6g
15.6 g
£86.54/kg
at 1 supermarket