Prices updated daily — 21 July 2026
Product type overview
shampoo sits within Hair Care, part of Health, Baby & Personal Care. On this page you compare 810 products from 9 UK supermarkets: Aldi, ASDA, Co-op, Iceland, Morrisons, Ocado, Sainsbury's, Tesco and Waitrose. The lowest unit price for shampoo is £1.58/l at ASDA. In total, 21 variants of shampoo are compared (different pack sizes and compositions). All prices are normalised to the same unit (per kilogram, per litre or per piece) so that packs of different sizes can be compared fairly — a larger pack is not automatically the best value. The ranking below shows, per variant, which supermarket currently has the sharpest price, including own-label products alongside national brands. Prices refresh daily from the retailers' own public price lists, so you never see stale offers when planning your weekly shop. Allsupers uses no affiliate links or paid placement; the ranking is purely price-based and updated from public data.
Cheapest shampoo
Compare 806 products across 9 supermarkets
shampoo — compare prices across 9 supermarkets
JUST ESSENTIALS by ASDA
JUST ESSENTIALS by ASDA Just Essentials Coconut Shampoo 500ml
500 ml
£1.58/litre
at 1 supermarket
FRED & FLO
Fred & Flo Baby Shampoo 500Ml
500 ml
£1.58/litre
at 1 supermarket
TESCO EXTRACTS
Tesco Extracts Shampoo - Apple 500ml
500 ml
£1.58/litre
at 1 supermarket
Sainsbury's
Sainsbury's Apple Shampoo 500ml
500 ml
£1.58/litre
at 1 supermarket
Nutmeg
Nutmeg Baby Shampoo
500 ml
£1.64/litre
at 1 supermarket
Morrisons
Morrisons Apple Shampoo 500ml
500 ml
£1.70/litre
at 1 supermarket
Morrisons
Morrisons Coconut Shampoo 500ml
500 ml
£1.70/litre
at 1 supermarket
Astonish
Astonish Berry Burst Shampoo 400ml
400 ml
£2.50/litre
at 1 supermarket
Astonish
Astonish Coconut Bliss Shampoo 400ml
400 ml
£2.50/litre
at 1 supermarket
Astonish
Astonish Tropical Oasis Shampoo 400ml
400 ml
£2.50/litre
at 1 supermarket
TESCO
Tesco Anti-Dandruff Classic Shampoo 300ml
300 ml
£2.77/litre
at 1 supermarket
TESCO
Tesco Anti-Dandruff Citrus Shampoo 300ml
300 ml
£2.77/litre
at 1 supermarket
LACURA
Anti-Dandruff Shampoo
500 ml
£2.78/litre
at 1 supermarket
Alberto Balsam
Alberto Balsam Coconut & Lychee Shampoo 350ml
350 ml
£2.86/litre
at 1 supermarket
Sainsbury's
Sainsbury's Anti Dandruff Shampoo 500ml
500 ml
£3.00/litre
at 1 supermarket
M&S
M&S Everyday Shampoo Coconut & Lychee
500 ml
£3.00/litre
at 1 supermarket
Alberto Balsam
Alberto Balsam Coconut & Lychee Shampoo 300ml
300 ml
£3.10/litre
at 5 supermarkets
Alberto Balsam
Alberto Balsam Sunkissed Raspberry Shampoo 300ml
300 ml
£3.10/litre
at 6 supermarkets
Alberto Balsam
Alberto Balsam Juicy Green Apple Shampoo 300ml
300 ml
£3.10/litre
at 5 supermarkets
Alberto Balsam
Alberto Balsam Summer Berry Blast Shampoo 300ml
300 ml
£3.10/litre
at 2 supermarkets
Alberto Balsam
Alberto Balsam Tea Tree Tingle Shampoo 300ml
300 ml
£3.17/litre
at 1 supermarket
Alberto Balsam
Alberto Balsam 300ml Mighty Mint Shampoo
300 ml
£3.17/litre
at 1 supermarket
Morrisons
Morrisons Anti-Dandruff Shampoo Classic
500 ml
£3.20/litre
at 1 supermarket
ASDA
ASDA Citrus Fragrance Anti-Dandruff Shampoo 500ml
500 ml
£3.24/litre
at 1 supermarket
ASDA
ASDA Classic Fragrance Anti-Dandruff Shampoo 500ml
500 ml
£3.24/litre
at 1 supermarket
Xpel Hair Care
Xpel Hair Care Argan Oil Shampoo 300ml
300 ml
£3.30/litre
at 1 supermarket
XHC
Xpel Hair Care Argan Oil Shampoo 300ml
300 ml
£3.33/litre
at 1 supermarket
Alberto Balsam
Alberto Balsam Summer Berry Hair Shampoo 300ml
300 ml
£3.67/litre
at 1 supermarket
Alberto Balsam
Alberto Balsam Mint Shampoo
300 ml
£3.67/litre
at 1 supermarket
VO5
VO5 Shampoo Give Me Moisture 400ml
400 ml
£3.75/litre
at 1 supermarket
HERBAL ESSENCES
Herbal Essences Ignite My Colour Rose Shampoo 400Ml
400 ml
£4.88/litre
at 5 supermarkets
HERBAL ESSENCES
Herbal Essences Hello Hydration Shampoo - Coconut 400ml
400 ml
£4.88/litre
at 4 supermarkets
HERBAL ESSENCES
Herbal Essences White Tea & Mint Shampoo 400Ml
400 ml
£4.88/litre
at 2 supermarkets
Herbal Essences
Herbal Essences Dazzling Shine Shampoo |With Lime Scent | Hair Gloss For Shine | 400ml
400 ml
£4.88/litre
at 6 supermarkets
Herbal Essences
Herbal Essences Detox White Tea & Mint Shampoo
400 ml
£4.88/litre
at 1 supermarket
VOSENE
Vosene Anti Dandruff Shampoo 300ml
300 ml
£5.00/litre
at 4 supermarkets
Garnier Ultimate Blends
Garnier Ultimate Blends Ultimate Blends Honey Treasures Strengthening Shampoo 360ml
360 ml
£5.42/litre
at 1 supermarket
LACURA
Hair Refine Shampoo
250 ml
£5.56/litre
at 1 supermarket
Waitrose Ltd
Waitrose Essential Nourishing Shampoo
300 ml
£5.83/litre
at 1 supermarket
Waitrose Ltd
Waitrose Essential Daily Care Shampoo
300 ml
£5.83/litre
at 1 supermarket
ASDA
ASDA Totally Coconuts Shampoo 250ml
250 ml
£6.08/litre
at 1 supermarket
Johnson’s
Johnson's Baby Shampoo Without Dyes Sulphates & Soap 300 ml
300 ml
£6.17/litre
at 1 supermarket
Johnson's Baby
Johnson's Baby Shampoo
300 ml
£6.17/litre
at 1 supermarket
L'Oreal
L'Oreal Shampoo by Elvive Colour Protect for Coloured or Highlighted Hair 250ml
250 ml
£7.60/litre
at 1 supermarket
Provoke
Provoke Touch of Silver Colour Care Shampoo
200 ml
£9.25/litre
at 1 supermarket
TRESemme
TRESemme Shampoo Moisture Rich 100ml
100 ml
£15.00/litre
at 5 supermarkets
Johnson's
Johnson's JOHNSON'S Baby Classic Shampoo 100ml
100 ml
£15.00/litre
at 1 supermarket
Johnson's Baby
Johnson's Baby No More Tears Shampoo for Gentle Daily Care
100 ml
£15.00/litre
at 1 supermarket
Head & Shoulders
Head & Shoulders Classic Clean Anti Dandruff Shampoo
90 ml
£19.44/litre
at 1 supermarket
Provoke
Provoke Intensive Brightening The Original Purple Shampoo 50ml
50 ml
£30.00/litre
at 2 supermarkets